MAPEL ENGLISH LM BAB 7 Understanding General Characteristics of Poster, Pamphlet, & Banner

 

Let’s make a Banner and Pamphlet!

Understanding General Characteristics of Poster, Pamphlet, & Banner

Objectives

Responding to meaning in short formal and informal functional texts (banner, poster, pamphlet, etc.) by using variation of written text fluently and accurately in the daily life context

Learn about it!

Nowadays, there are a lot of ways to do a publication. There is a lot of media to spread information. The fastest ones are probably through phone calls, text messages, and the internet. But, how do we spread to those who do not use telecommunication devices? We use paper! Among some kinds of written publications, there are pamphlets, posters, and banner. What are the differences?

Pamphlet

The pamphlet is a kind of information which is written in a piece of paper. Some pamphlets have pictures and some of them do not have. The information on pamphlets can be printed on one side of the paper or on both sides. There is no exact size of a pamphlet. The paper can be folded into two, three or even five. The idea is to make it easy to carry and to give it to people; also people can read it anywhere. Even though it can have many pages, a pamphlet does not like a book. It comes without hardcover or binding. People use pamphlets to spread news, promote an event, or as an advertisement. Here is the example of a pamphlet:

Poster

The poster is a kind of pamphlet, but with a bigger size. It can be written in a fabric or big size paper. A poster should be big so it is easy for people to see. People place posters in strategic places. They are usually stuck on the wall. In a poster, you can see pictures and words although a poster may not contain graphics. Posters' designs are both eye-catching and informative. People use posters for many purposes. They are a tool of advertisers for particularly of events such as musicians and film, or to communicate a message. Here is the example of a poster:

Banner

A banner is a flag or other piece of cloth bearing a symbol, logo, slogan or other messages. If you happen to see a demonstration, the demonstrators usually bring banners. According to the Oxford dictionary, the banner is a long piece of cloth, often stretched between two poles, with a sign written on it, usually carried by people taking part in a march. But, now we can find the banner in many places. On the internet, the banner can be used as advertisements that appear across the top of a web page. The banner can be also in the form of written text. It is usually a slogan to raise people's awareness of the current issue. It can be also about the rule that people should obey. Here is the example of a banner:

Keypoints

Pamphlet, poster, and banner can serve the same purpose. There is no exact rule on how to use three of them. Any information can be spread through these media. However, if there is much information, you can use pamphlet. If you want it easy for people to see, use a poster or banner.